Digital Marketing

Since we started working with Odegi our sales have increased by 400%

Roland

VP Marketing I Bell Lifestyle Products

Your eCommerce Partner

Unlike most digital agencies, all of our team have come from client-side eCommerce teams (retail & wholesale), and have a unique understanding of the needs of your business and your customers. We assist our clients across all aspects of digital marketing from defining the strategy, budget and marketing mix, to execution and measurement of campaigns.

• Paid Search
  The paid search landscape is changing rapidly, from blended campaigns to new ad extensions. Managing these changes profitably across multiple campaigns and many thousands of keywords presents a significant challenge to many eCommerce businesses. The team at Odegi has the skills, processes, and tools to ensure you get the most out of your budget.
  
  
• Display & Retargeting
  Display has come a long way. Gone are the days of setting a CPM and praying for results. Leveraging the huge amount of data available about your customers’ behaviour, we can deliver highly targeted display and retargeting campaigns on a CPA basis, guaranteeing return of investment on your advertising spend.
  
  
• Search Engine Optimization
  Our knowledge of on-site and off-site SEO techniques can help to optimise your profile in organic search results. We can audit and optimise your website architecture, other technical aspects of your site as well as backlink and competitor analysis. In addition, we can offer content marketing support to ensure your brand and products are optimally located on search engine results pages.
  
  
• Email Marketing
  Email marketing is alive and well, and continues to be one of the most effective and affordable ways to retain and reactivate your existing customers. With the right strategy and clever execution, the return of investment from email can blow other marketing channels out of the water, and it’s worth investing in careful planning, engaging content, flawless execution, continual testing and optimisation.
• Social Media Marketing
  Even if you are not planning a full-blown social commerce strategy for your eCommerce website, social media has huge potential as a channel for driving brand awareness, customer acquisition, engagement and retention. Odegi can help you plan and execute social marketing campaigns for maximum return of investment.
  
  
  
• Marketing Automation
  Harness the power of customer data and automation to deliver personalized communication, product recommendations and offers to your customers, thereby increasing your sales.